New evidence on Web traffic would suggest companies such as Kraft and General Mills are attracting new unique users at twice the rate of the Internet as a whole.

TiVo owners with Series 2 boxes will have access to "an as-yet-undisclosed set of Web-based programs" from the Cambridge, MA startup when the new service goes live. The service, called TiVo Product Watch, begins with 70 marketers. Clients include General Motors, Sony Pictures, LendingTree, Kraft Foods and Tourism Australia.

General Foods Corporation was a company whose direct predecessor was established in the USA by Charles William Post (October 26, 1854 - May 9, 1914) as the Postum Cereal Company in 1895. The name General Foods was adopted in 1929, after several corporate acquisitions. In November, 1985 General Foods was acquired by Philip Morris Companies (now Altria Group, Inc.) for $5.6 billion, the largest non-oil acquisition to that time. In December, 1988 Philip Morris acquired Kraft, Inc., and in 1990 combined the two food companies as Kraft General Foods (KGF). "General Foods" was dropped from the corporate name in 1995 and now exists only as part of a brand name for a flavored coffee-based beverage, General Foods International.