Jones Soda Co. is a U.S. beverage company based in Seattle, Washington. It bottles and distributes soft drinks, non-carbonated beverages, energy drinks, and candy. Jones Soda is a carbonated soft drink that has many unusual flavors that are not offered by other soft drink makers.Peter van Stolk founded the Urban Juice and Soda Company Ltd. in 1987, intending to compete in the alternative products segment of the beverage industry. Until 1995, the company was a distributor of other beverage lines such as AriZona Iced Tea and Thomas Kemper sodas in western Canada. The Urban Juice and Soda Company changed its name to Jones Soda Co. on August 1, 2000, most likely hoping to benefit from the fact that over 85% of the total revenues came from the Jones Soda brand.In November 2006, Jones Soda announced that the company would be transitioning to use pure cane sugar instead of high fructose corn syrup (HFCS) in its products. On January 22, 2007, Jones Pure Cane Soda was launched in 12 ounce cans. This will be unique in the carbonated soft drink category compared to other national brands that are sweetened with corn syrup. By April 2007, all of the company's products switched to cane sugar, except for its energy drinks, which will change by the fall. As of March 2007, a 12 ounce bottle of Jones Pure Cane Soda Root Beer lists in its ingredients "inverted cane sugar", which seems to mean the same thing as Inverted sugar syrup, which, like HFCS, is a mixture of fructose and glucose.Its offbeat bottle designs, flavors, and alternative marketing strategies have drawn many comparisons to The Coca-Cola Company's failed OK Soda.