General Mills (NYSE: GIS) is a Fortune 500 corporation, mainly concerned with food products, which is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis. The company markets several well-known brands, such as Betty Crocker, Yoplait, Colomb, Totinos, Jeno's, Pillsbury, Green Giant, Old El Paso, and Cheerios, to name a few. Their brand portfolio includes more than 100 leading U.S. brands and numerous category leaders around the world. On average, U.S. shoppers place at least one General Mills product into their shopping cart each time they visit the grocery store.

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Turns out black people are just the untapped market Betty Crocker's been searching for. Or, as the food giant's press release puts it: "Black-eyed peas cornbread salad. Sweet potato pie smoothies. West African peanut stew."

When I heard this, I was shocked. I went into my kitchen and checked the cupboards and the refrigerator. MSG was in everything ; the Campbell's soups, the Hostess Doritos, the Lays flavored potato chips, Top Ramen, Betty Crocker Hamburger Helper, Heinz canned gravy, Swanson frozen prepared meals, and Kraft salad dressings, especially the 'hea

My mom had plenty of cookbooks around the house — she was a dietitian, after all — but I loved that the Betty Crocker book was meant just for kids.